MY RESUME
The following is a summary of my work history with links to detailed descriptions and portfolios.
CREATIVE DIRECTOR
ADROIT WORDWIDE MEDIA
2022-2023
I created content and managed a team of designers, motion graphics artists and videographers to fulfill not only AWM’s needs, but those of our clients: which include
Coca-Cola, Albertsons, Verizon, Dell and many more.
HIGHLIGHTS:
Project Management: Effective management of video, animation, and design teams, fostering creativity and pushing boundaries.
Marketing: Production of on-brand marketing assets across various mediums.
Branding: Maintenance of consistent brand identity across print, video, and social channels through collaboration with marketing teams.
Video and Motion Graphics: Creation of impactful motion graphics and videos using brand guidelines and style guides.
Efficiency Improvement: Implementation of workflow enhancements to streamline production processes and increase creative time.
VIDEO DEPARTMENT MANAGER
KWSM: DIGITAL MARKETING
2021-2022
Using my project management, leadership and communication skills, I actively created content and manage video teams across our four locations: Orange County, San Diego, Las Vegas and Atlanta. I conceptualize and guide the team from concept to delivery, creating compelling content that expresses brands authentically, accurately and dynamically.
HIGHLIGHTS:
Project Management: Efficiently managed operations and workload across a multi-location video team.
Marketing: Produced impactful videos across multiple channels to achieve clients' marketing objectives.
Branding: Maintained brand consistency and aligned with clients' brand voice across all customer touch-points.
Collaboration: Fostered strong client relationships, delivering successful video projects that exceeded expectations.
DIRECTOR OF MULTIMEDIA
SMART.ENERGY.WATER
2019-2021
My team collaborated with the marketing departments of major utility companies across the world, creating video content
(such as -but not limited to- marketing materials and tutorials) which educated THEIR users and enhanced their experience.
HIGHLIGHTS:
Content Creation: Produced diverse video content, including product announcements, tips & tricks, and tutorials, for utility companies worldwide.
Marketing Support: Utilized videos and graphics to enhance marketing campaigns, effectively communicating the features and benefits of clients' applications.
Brand Alignment: Ensured seamless integration with each utility company's unique brand identity, maintaining consistent tones and voices.
Collaborative Engagement: Effectively communicated with marketing and executive teams of utility companies to deliver appropriate messaging for their customers.
VIDEO PRODUCTION MANAGER
loandepot
2017-2019
As a manager, I led a diverse team of videographers, motion graphics artists, and photographers. Together, we collaborated with the executive offices to develop compelling brand collateral for web, social, and marketing channels.
HIGHLIGHTS:
Project Management: Led day-to-day operations and guided projects from concept to completion for the video, motion graphics, and photography teams.
Marketing: Created impactful video assets for various consumer touch points, including social channels and direct marketing campaigns.
Brand Identity: Played a key role in establishing and maintaining LoanDepot's brand voice and identity within the video realm.
Collaborative Engagement: Worked closely with company executives to understand complex needs, effectively communicating them to the team, and delivering exceptional results.
MULTIMEDIA PRODUCER
APPLIED MEDICAL RESOURCES
2012-2015
I coordinated and collaborated with multiple departments, executive leadership and world class surgeons to create marketing and educational content.
HIGHLIGHTS:
Content Creation: Lead writer, director, editor and motion graphics artist.
Collaboration: Collaborate with surgeons to create educational videos with various audiences in mind, including patients and other physicians.
Project Coordination: Coordinate between multiple departments to execute video projects which suit each department’s particular and evolving needs.
Mentoring: multimedia interns for summer internship program.
Previous Clients Include:
Macy's
Ossur
Stop and Shop
Sugar Free Photography
Naturally Newborn
The Studio OC
Haus of Embodiment
Rock Elegance Jewelry
The Twisted Vine Wine Bar and Shop
Binary Pulse
ICG
Kareo
Factor 31 3D Printing